“Jo is a delight to work with.  She is completely consistent and timely in the promised deliverables of a project.  But more than that, she is constantly thinking of the business implications of a decision, an outcome, or finding.  You can trust her to have thought about the issues before she contacts you, such that the conversation is productive and action-oriented.

Jo is a rare combination of buttoned-up organization and creative thinking.  This results in her providing insightful guidance in the timely manner required for a business context.  She makes my job easier,  rather than harder.  I fully intend to use her again in future as the opportunity arises.”
Global CI Manager, NRC

“Jo has an amazing ability to rapidly sift through large amounts of data to pull out the pertinent facts and develop true consumer understandings. The insight we gained during our workshop enabled us to build a compelling consumer-led proposition that won us new business.”
Product Manager, Duchy Originals

“We used Jo and Simon to help us through a piece of brand repositioning work. It was invaluable having them on the team to expertly guide us through the process.

Jo’s ability to assimilate many facts and quickly derive insight ensured that we delivered a refreshing and true insight led piece of work, whilst Simon’s ability to turn a vision into clear, actionable and timely objectives and strategies ensured that we not only came out of the process with a differentiated position but also a clear plan for how we would successfully execute.”
Planning Manager, Nestlé UK FoodService

“I have had the pleasure of working with Jo Pabari of GoodStuff Consulting for the past 9 months whilst she has been temporarily acting as our CI Manager on NPD. Jo has brought a wealth of experience to the role, and she has left a legacy not only in the strength of ideas she worked on, but also through introducing us to new techniques and new researchers.

Jo's key strengths are that she's a very strong strategic thinker and she brings clarity of thought and understanding to areas of ambiguity. Jo is also a tremendous communicator and, as such, she works well with any level within the organisation. No matter how big or small the challenge Jo has a great ability to 'get stuck in' to her projects, to identify the core of the problem, and to deliver concise and actionable recommendations. Jo has been a real asset to the team during her assignment at Cereal Partners. ”
Marketing Manager, Cereal Partners UK

“Jo impressed us with the superb way she organised a case-study on Food Labelling as part of the European Nutrition Leadership Programme (www.enlp.eu.com) in 2007. Jo kept energy levels high throughout the day, which was very well evaluated by the participants.”
Ellen Kampman, ENLP Course Leader

“Jo is both knowledgeable and inspirational on the subject of ethical sourcing of ingredients. She has a  great  insight into the consumer confusion in this area and I would recommend her warmly.”
Julia Clark, Head of Marketing, Tate & Lyle

“Thank you for attending our recent Environmental meeting. Your input was truly appreciated. Your presentation was thought-provoking and enjoyable and made a major contribution to the workshop.”
Marketing Director, Kimberly-Clark Europe

“It is always a pleasure to work with Jo. She is extremely responsive and efficient, and always manages projects very well - managing internal clients and shaping their expectations. The wealth of experience Jo is able to draw on allows her to anticipate potential issues and ensure they do not interfere with the smooth running of the project.

Working with Jo not only leads to excellent results, but is always a great experience too.”
Wendy Mitchell, MD RDSi

“During coordination of a strategic piece of international market research I appreciated Jo’s professionalism in project management, as well as very competent thinking and clear communication style in discussion of all relevant topics.

Efficiency, commitment & agreeableness - overall an extremely good partner to work with!”
Monika Dinter, Account Manager, RI Germany